It is a popular dream for people to quit their office jobs and open a wine or cocktail bar, whether it is on a tropical beach or round the corner. There is a real sense of appeal to a job that appears s sociable. The appearance is deceiving; it is a very different view from one side of the bar to the other. It is not as easy as it looks, it take hard work, a good team and a little good luck. Opening a wine bar can be a risk and it entails long-term commitment to quality and attention to detail.
The first aspect to be considered is what kind of bar you want to open and who you wish to be your clientele. Once you have made these crucial decisions it is time to put the business plan together.
Opening a bar, no matter what the size is an expensive task. The business plan will not only be valuable to attract outside investment but it will also help through the running of the restaurant with any further research and writing for marketing and media campaigns. The business plan will also act as a guide for you so that once the bar is open you can continuously educate yourself on subjects that will be of use to running a drinks catering business.
In your business plan you will need to consider your location, drinks menu, whether or not you will serve food, refurbishment, staff, opening hours. All aspects need to thought about from a range of angles; practically, competitively and profitably to ensure that work is efficient and sales are continuously increasing.
Research and advise should be welcomed at every possible state of planning and opening your wine bar. Read books and articles that relate to opening a bar to guide you through your business plan and keep you up to date with current market trends. Visit as many bars as possible and take notes of drinks menus, offers, layout, design aspects and consider the success of these features. As a wine bar owner it is essential that you have a firm understanding of not only the drinks trade but the products themselves. Read up on the beers, soft drinks and beers; where do the originate from, how strong are they, what do they taste like? It is surprising how many people who go into drinks catering and do not actually know the basics.
A good relationship with your suppliers is vital in the catering trade; without the products you have no business. Pub companies, bar suppliers and breweries are a good source of information to help educate you and they will also be able help manage your finances throughout the ever-changing yearly income.
Opening a bar is a very rewarding, both for your own satisfaction and financially if it is done right. Do not rush into your business plan. Ensure that you are in a position to source all necessary departments and products to sell a truly attractive new bar concept.
For more help and tips on anything to do with restaurants get in contact with Captivate Restaurants today on 020 7060 3318 or email info@captivate-restaurants.co.uk
|
